If you are doing any marketing online, but I am sure that one of the things you’re doing is promoting products for other people as affiliates. The great thing about this, is you sign up for their affiliate program, then you grab some tools, like banners and ads, then you’re given an affiliate link to use.

It makes it all very simple, as all you have to do is slap your affiliate link in an e-mail, or post on your site, and when people click on that link they are taken to the marketer’s site and if they buy, then you get paid.

But here’s something I want you to consider.

How is that affiliate link affecting your sales? More to the point, how many sales do you lose by using that long, ugly affiliate link that you’ve been given?

You know the link I am talking about. It’s a long ugly string of letters and numbers, but quite frankly has a tendency to put people off. Even worse, is realizing that people are less likely to use that link, because they know it’s an affiliate link. Read the rest of this entry